Creating Value through International Strategy free ebook download

01/05/2013 02:30
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Creating Value through International Strategy by Africa Ariño(ed.) ; Pankaj Ghemawat(ed.) ; Professor Joan E. Ricart(ed.)


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How do companies create value through global strategy? Every day, more and more companies expand overseas. Even though different reasons can drive this decision, companies have to think how they are going to create value through international expansion. This book brings answers to fundamental questions in international business such as: What Neuropsicologia del lenguaje descargar gratis pdf are the sources of value creation in global strategies? How do companies design their international structure? How do companies manage the process of international expansion? How does location specificity matter in this process? Creating Value through International Strategy will be of interest to academics and professionals in international business and management.


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